Bronzer FAQ

With so many strobing palettes amid a host of bronzers, it isn’t easy to know if using Bronzer is right for you. This guide aims to clear up questions and misconceptions, along with providing a few helpful tips.

What Is Bronzer?

Bronzer is a shimmery brown powder or liquid that can give your face a sun-kissed glow. Unlike contour, it’s more subtle and provides a warm appearance to your face.

Who Should; Shouldn’t Wear Bronzer?

Believe it or not, not everyone should wear Bronzer. For some people, no matter what shade they use or where they apply it, Bronzer doesn’t look right. Others say that it gives an even more oily appearance than their skin already has.

Bronzer is suitable for those with defined facial features, like cheekbones. It’s also good when you want to detract attention from a particular area, like the nose. Light to dark skin tones can benefit from a bit of Bronzer. Paler skin tones may find it too stark, whereas it may not even show up in very dark tones.

People with oily skin should avoid Bronzer. The shimmery shininess will not help your chin, cheeks, or nose. But, you can try to use it in place of an eye shadow.

Why Doesn’t Bronzer Look Right?

If Bronzer appears strange or awkward against your skin, either the wrong color or your overall face doesn’t require it. Indicators of it not looking right are when the Bronzer looks orangey, stark, or too dark against your skin. In other cases, you may find it doesn’t suit your overall look.

Isn’t Bronzer the Same as Contour?

Bronzer and contour aren’t the same things. So, if you are trying to alter your face shape somehow, don’t use Bronzer. That said, some people have the perfect skin tone, face shape, and skin type to use Bronzer as a contour. But this isn’t its intended purpose. Instead, it should give a warming, shimmery glow to emphasize the beautiful features you already have.

How Do You Find the Right Bronzer?

Until the beauty industry finds a way to categorize bronzers according to skin tone, you will have to experiment with several shades at the makeup counter. Unfortunately, no one Bronzer will work for everyone. This is why you should consult with an esthetician or makeup artist to see if using Bronzer is right for you.

Does the Brush Used Make a Difference?

Sometimes, Bronzer looks awkward because the brush isn’t right. It should be very soft and fluffy, and it shouldn’t be thick, dense, or stiff.

When Shouldn’t You Use Bronzer?

Don’t use Bronzer on a hot summer day or in overly warm situations. If you already have oily skin, it won’t help the shininess, even if the Bronzer is powder. Regardless of oily skin, the sweat and humidity will work well with the Bronzer and can make it streak. However, there are some liquid bronzers on the market that are water and sweat-proof.

When Should You Apply Bronzer During Application?

Use Bronzer when you’ve finished applying makeup. If you think your look can benefit from it, dab a little powder on the areas you think best. Apply liquid bronzers underneath powdered blush or after liquid foundation.


If you don’t have the time to lie in the sun or simply want to illuminate your skin, Bronzer can be your best friend. It offers depth, texture and dimension that can bring out some of your best features. But, if you don’t like the results, there’s no rule requiring you to wear it.